The founders of Pure Gym have a wealth of knowledge and involvement in the Leisure Industry amounting to over 100 years of experience.

Executive directors

Jacques de Bruin

Jacques de Bruin

COO

Jacques was previously accountable for 71 clubs in his role as UK Operations Manager for Virgin Active. He has a wealth of industry experience, having started with Virgin Active in South Africa before working for them for the last six years in the UK.

Humphrey Cobbold

Humphrey Cobbold

CEO

Humphrey has extensive business experience gained through management consultancy with Mckinsey & Company, private equity with Candover and in industry as director of Strategic Development at Trinity Mirror and CEO of Wiggle. At Wiggle he launched the international business across Europe and further afield in countries like Japan, Australia, USA, and China.

Peter Roberts

Peter Roberts

Executive Chairman

Peter has been working in the Leisure Industry since 1980 and has been involved in several highly successful businesses in the field of resorts, hotels, pubs and health clubs. He has also been on the board of several public financial institutions that invest in Leisure Businesses.

Adam Bellamy

Adam Bellamy

CFO

Adam’s experience covers retail, hospitality and multi-site entertainment businesses. He was previously Finance Director of Atmosphere Bars & Clubs Ltd and before that Finance Director of D&D London Ltd; the upscale restaurant group. During his earlier career he held senior finance roles at both Whitbread and House of Fraser.