Phil Platten

Hi, I’m Phil—founder of PHILFIT Coaching and a dedicated Personal Trainer here at PureGym.

My coaching philosophy is simple: Strive to be 1% better every day. I am passionate about stripping away the noise and intimidation of the fitness industry to help you master the fundamentals.

I believe true, lasting transformation isn't found in "quick fixes," but in the relentless pursuit of small, consistent victories. Whether you are a beginner stepping onto the floor for the first time or an experienced lifter looking for professional structure, my goal is to provide the technical expertise and mindset coaching necessary to build a body—and a level of confidence—that lasts a lifetime.

Let’s stop the guesswork and start building your progress, one rep at a time. Specialist Areas: • Body Composition & Hypertrophy • Strength & Conditioning Fundamentals • Bodybuilding Splits • Mindset & Accountability Coaching

I Offer: • 1-1 Focused Sessions • Online Coaching Options • Hybrid Coaching • Custom Workout Tracking via the PHILFIT App