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PureGym London Piccadilly

London Piccadilly is rated 3.7 out of 5 by 57.
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From £34.99 per month
NO CONTRACT GYM - leave any time
Join now View gym membership options
Opening Hours
24 hours/day, 7 days a week
  • No contract
  • 220+ bits of kit
  • 50+ free classes
  • Open 24 hours
  • 50kg dumbbells
  • Free wifi
  • Full air-con
  • PTs available

Welcome to our London Piccadilly gym

1 million members, 1 million reasons. What's yours? Join now.

Looking for a whole new approach to fitness in the heart of London but don’t know where to turn? Take a step this way because our great-value gym in Piccadilly ticks all the boxes when it comes to satisfying your fitness needs. Not only is there no contract as part of your membership, we are also open 24 hours a day so whether you’re a night owl or an early bird our doors are always open for whenever you fancy a work-out.

View our gyms in London: Gyms in London

Inside the gym

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London Piccadilly
London Piccadilly
London Piccadilly
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Kit & facilities

  • Cardio

    Improve your endurance and stamina with our fantastic range of cardio equipment from treadmills and rowers to spin bikes and more!

  • Free weights

    Increase strength and build muscle mass in our large free weights area packed with high quality dumbbells, weights benches and squat racks.

  • Fixed weights

    Get strong and toned with our excellent range of fixed weights machines, including the leg press, lat-pull down, chest press, and much more.

  • Changing rooms

    All changing rooms have lockers, showers, hairdryers and plug sockets for your own appliances – and everything’s deep cleaned every day.

  • Studio

    Work out in a group at our free fitness classes! We have over 50 free classes available every week, from fat-burning indoor cycling and circuits to legs bums and tums.

  • Functional Area

    Improve your flexibility or challenge yourself to a bodyweight workout in our spacious multi-functional area.

The team

  • Adriano Silva Gym Manager Adriano Silva Gym Manager
  • Callum Weaver Assistant Gym Manager Callum Weaver Assistant Gym Manager
  • Jodie Austin Fitness Coach Jodie Austin Fitness Coach
  • Jorge Eguez Fitness Coach Jorge Eguez Fitness Coach
  • Amy Hurst Fitness Coach Amy Hurst Fitness Coach
  • Tessa Ritmala Fitness Coach Tessa Ritmala Fitness Coach

So why join?

  • No contract
  • Over 220 pieces of state-of-the-art equipment, in a clean, comfortable, safe, friendly and spacious setting
  • Over 50 FREE classes a week
  • Open 24/7 - work out when you want
  • Dumbbells up to 50KG
  • Free Wi-Fi
  • NEW plate loaded kit
  • Fully air conditioned for your comfort
  • Changing rooms with showers and lockers
  • Free initial exercise induction
  • Personal trainers available
  • A dedicated members area on our website with online training and nutrition guides


Members can also choose from more than 50 free classes ranging from the high-energy zumba to the slower-paced pilates and yoga to help improve your posture. There is something for everyone at PureGym Piccadilly so join online today and book your free induction where you will get the low-down on all the equipment and an assessment of your fitness needs and abilities.


Don’t think because we’re a cheap gym that you will be sold short. With a large free weights area and more than 220 pieces of state-of-the-art equipment to suit everybody’s needs, big or small. Slip onto the cross trainer for a cardio classic or rack up the miles on our treadmills or stationary bikes.


Becoming our newest member couldn’t be easier. The whole process can be completed online by selecting PureGym Piccadilly from the drop down menu on our joining page and filling out your details. Join today and you could qualify for our new membership offer.

Join online today, no contract, top of the range gym kit and free group exercise classes.

How to find us

You'll find us in Rex House at 4-12 Regent Street, next door to the Pinarello bike shop.

If you’re coming by public transport, bus numbers 6, 13, 23, 139 and 159 will drop you off nearby at bus stop Z on Regent Street. We’re a two-minute walk away from Piccadilly Circus tube station. When you exit the station walk down Regent Street and you’ll find the club on the left.

London Piccadilly gym reviews

Rated 4 out of 5 by from Lovely space with areas for all I really like this gym. I have been to various sites of the PureGym family and this does have the best so far on amount of equipment. It was lovely to see there is more than 1 weight lifting rack and there are various little areas to find a space to do your thing with free weights. My only comment would be that sometimes weight/equipment aren't put back for others to use and there are a small amount of people who stand by machine and use them sporadically for long periods of time. However, this is more certain people not understanding or caring about gym etiquette or others in the gym rather than the gym itself. Overall the gym is definitely worth a visit and the staff are super friendly and helpful.
Date published: 2019-02-21
Rated 3 out of 5 by from Good gym, quite crowded during the week Happy with the gym and equipment, can be very crowded during weekdays
Date published: 2019-01-14
Rated 4 out of 5 by from GreatnGym! Going for over a year, located near work. Great workouts!
Date published: 2018-12-18
Rated 4 out of 5 by from Great range of machines and weights I’ve been a member for nearly a year now and am very happy with the quality of the gym. It is always clean and the staff are friendly.
Date published: 2018-12-13
Rated 4 out of 5 by from Solid Central Gym Good price for location. Solid range of kit. Obviously, having to deal with concentration of space, so the layout is a little labyrinthine and could do with more open spaces, but you work with what you've got.
Date published: 2018-12-13
Rated 1 out of 5 by from worst gym ever so called management never respond to any complaints - the place is filthy with blocked showers, out of order equipment with lazy staff
Date published: 2018-09-21
Rated 3 out of 5 by from Great gym - but why no towels/soap?! Ive been at pure gym for years and have a multi gym account. I've recently moved to central London where many people go to the gym at lunch time. This gym has no towels (unless you pay?!) and not even simple body soap in the showers?! This is surely completely irrational if you're targeting city workers who want to go around working times, please please change this soon - it will almost guarantee more members.
Date published: 2018-09-20
Rated 1 out of 5 by from Very disappointed and major improvement required! I feel that this gym is in major need of improvement. Most of the staff, be that PT's, Managers seem to be pretty unfriendly and unapproachable, and additionally appear to me like they would rather be anywhere but there. The machines are very poorly maintained, filthy and grubby. When you report any broken equipment, the staff do not seem to be the least bit interested and certainly do not log anything down. One of the treadmills has been out of action for months, the mens toilet and changing room feels like a tropical rain forrest, with extremely poor ventilation, which makes it feel extremely claustrophobic! The layout also seems very unusual to say the least! Also the Gym's patrons seems to be made of mostly foreign nationals, who have limited manners, and just barge past each other, let doors slam on you or generally just generally hog the equipment! Obviously, I cannot hold PureGym responsible for this point, but it does not make a friendly environment to work out in! Additionally, I am fully aware that PureGym is a budget chain, but this branch is by far the worst I've been in. Tips for improvement; new management is urgently required, which could lead to boosting of staff moral will definately be a good start, followed by intense staff retraining, that will go a long way to rectify the manner of their conduct, and will also likely lead to a major improvement of hygiene and cleanliness of the equipment. Fixing the ventilation in the changing rooms will make the place feel a lot better too, possibly a good overhaul of the layout may also benefit the comfort too.
Date published: 2018-08-28
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