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PureGym London Piccadilly

London Piccadilly is rated 3.2 out of 5 by 176.
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From £34.99 per month
NO CONTRACT GYM - leave any time
Join now View gym membership options
Opening Hours
24 hours/day, 7 days a week
  • No contract
  • 220+ bits of kit
  • 50+ free classes
  • Open 24 hours
  • 50kg dumbbells
  • Free wifi
  • Full air-con
  • PTs available

Welcome to our London Piccadilly gym

1 million members, 1 million reasons. What's yours? Join now.

Looking for a whole new approach to fitness in the heart of London but don’t know where to turn? Take a step this way because our great-value gym in Piccadilly ticks all the boxes when it comes to satisfying your fitness needs. Not only is there no contract as part of your membership, we are also open 24 hours a day so whether you’re a night owl or an early bird our doors are always open for whenever you fancy a work-out.

View our gyms in London: Gyms in South London, Gyms in Central LondonAll gyms in London

Inside the gym

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London Piccadilly
London Piccadilly
London Piccadilly
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Kit & facilities

  • Cardio

    Improve your endurance and stamina with our fantastic range of cardio equipment from treadmills and rowers to spin bikes and more!

  • Free weights

    Increase strength and build muscle mass in our large free weights area packed with high quality dumbbells, weights benches and squat racks.

  • Fixed weights

    Get strong and toned with our excellent range of fixed weights machines, including the leg press, lat-pull down, chest press, and much more.

  • Changing rooms

    All changing rooms have lockers, showers, hairdryers and plug sockets for your own appliances – and everything’s deep cleaned every day.

  • Studio

    Work out in a group at our free fitness classes! We have over 50 free classes available every week, from fat-burning indoor cycling and circuits to legs bums and tums.

  • Functional Area

    Improve your flexibility or challenge yourself to a bodyweight workout in our spacious multi-functional area.

The team

  • Adriano Silva Gym Manager Adriano Silva Gym Manager
  • Morgan Jordaan Assistant Gym Manager Morgan Jordaan Assistant Gym Manager
  • David  Carmo Fitness Coach David Carmo Fitness Coach
  • Isaac Miguez Viana Fitness Coach Isaac Miguez Viana Fitness Coach

So why join?

  • No contract
  • Over 220 pieces of state-of-the-art equipment, in a clean, comfortable, safe, friendly and spacious setting
  • Over 50 FREE classes a week
  • Open 24/7 - work out when you want
  • Dumbbells up to 50KG
  • Free Wi-Fi
  • Plate loaded kit available
  • Fully air conditioned for your comfort
  • Changing rooms with showers and lockers
  • Free initial exercise induction
  • Personal trainers available
  • A dedicated members area on our website with online training and nutrition guides

Get more with a
Plus membership

All the benefts of a
Core membership plus:

  • Bring a guest 4 times a month
  • Freeze your membership anytime
  • Bigger discounts on brands
  • Multi Gym Access
  • Book classes 14 days in advance

Choose Plus for just £34.99
View all membership options


Members can also choose from more than 50 free classes ranging from the high-energy zumba to the slower-paced pilates and yoga to help improve your posture. There is something for everyone at PureGym Piccadilly so join online today and book your free induction where you will get the low-down on all the equipment and an assessment of your fitness needs and abilities.


Don’t think because we’re a cheap gym that you will be sold short. With a large free weights area and more than 220 pieces of state-of-the-art equipment to suit everybody’s needs, big or small. Slip onto the cross trainer for a cardio classic or rack up the miles on our treadmills or stationary bikes.


Becoming our newest member couldn’t be easier. The whole process can be completed online by selecting PureGym Piccadilly from the drop down menu on our joining page and filling out your details. Join today and you could qualify for our new membership offer.

Join online today, no contract, top of the range gym kit and free group exercise classes.

How to find us

You'll find us in Rex House at 4-12 Regent Street, next door to the Pinarello bike shop.

If you’re coming by public transport, bus numbers 6, 13, 23, 139 and 159 will drop you off nearby at bus stop Z on Regent Street. We’re a two-minute walk away from Piccadilly Circus tube station. When you exit the station walk down Regent Street and you’ll find the club on the left.

London Piccadilly gym reviews

Rated 4 out of 5 by from Good quality equipment, sometimes packed I've been visiting the gym over a year. The equipment is in decent condition, but sometimes too packed during lunch hour. I couldn't sign in classes as they are usually full. The entertainment system in the gym is limited to only some music and ads on the common TV
Date published: 2019-10-09
Rated 2 out of 5 by from Bit smelly the new location of all the bikes is awful. I gave it a chance, but it’s a depressing sitting facing a wall in the corner of a (getting worse!) smelly gym.
Date published: 2019-10-09
Rated 4 out of 5 by from All good - let down by temperamental WiFi I have so far been very impressed with Pure Gym Piccadilly however I use an app to do my workout and for the app to work you need to be connected to the internet. The WiFi you offer is so weak I have to stand by the entrance for 20 minutes to get it to connect and then the free floor space I need to use I quite often loose the connection. Disrupting my workout which I’m sure you can agree after already spending 20 minutes to connect then to be doing my thing and getting in my flow and to have to stop because the WiFi disconnects. I would be happy to use my 4G data but there is no signal so can’t do that either.
Date published: 2019-10-08
Rated 4 out of 5 by from Good gym Good classes and bug gym. Definitely a lack of cleaning products (i.e spray and paper towels) for the gym equipment. After spin especially the bikes just have to be left covered in sweat which isn't great. Otherwise great!
Date published: 2019-10-08
Rated 2 out of 5 by from Dungeon gym. The gym is functional but nothing beyond that. Mens showers struggle to drain despite having been apparently renovated (something that took over a month) and the free weights area is always very hot due to poor ventilation.
Date published: 2019-10-06
Rated 5 out of 5 by from Great quality gym I love the layout and convenient location of this gym. It is clean and has high quality fitness equipment.
Date published: 2019-10-06
Rated 2 out of 5 by from Okay gym, poor changing rooms, showers etc Gym floor is ok with a reasonably wide range of machinery although little of the equipment is of the quality you would find in other chains. Reasonable size of gym too. What really lets it down is the changing rooms which are smelly, get easily crowded and do not have enough benches. Sometimes therefore hard to squeeze past people and you find one person will have spread out and taken all the bench space. Also many lockers seem to be permanently occupied. I guess people just take a locker for good and store their stuff at the gym. This should be policed better. The worst part are the showers where the ceiling height is too low, there is no soap provided, nowhere to hang your towel and no shelf or basket to put your shampoo etc in. Water pressure is not great either. Only real redeeming feature is the price. It is very low so I guess you get what you pay for. However I rarely enjoy my visits on account of the changing rooms and I would be prepared to pay a little more for an upgrade in these facilities.
Date published: 2019-10-01
Rated 3 out of 5 by from More There are not a lot of machines weight..............
Date published: 2019-09-30
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