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PureGym Lichfield

Lichfield is rated 4.2 out of 5 by 495.
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From £24.99 per month
NO CONTRACT GYM - leave any time
Join now View gym membership options
Opening Hours
This gym is temporarily closed
  • Free parking*
  • No contract
  • 220+ bits of kit
  • 50kg dumbbells
  • Free wifi
  • Over two floors
  • Full air-con
  • PTs available

And get these Plus benefits

  • Sports water

Check out all PLUS benefits

Welcome to our Lichfield gym

Following Government instruction, your gym will temporarily close from 8pm on Wednesday 30th December. You will not be charged while your gym is closed. All Direct Debit payments will be automatically frozen and so there is nothing that you need to do. We hope to reopen soon and will update members once the Government give us the green light to reopen our doors.

Our gym in Lichfield is on the new Imperial Retail Park. We've filled the space with a huge selection of state-of-the-art kit so you're spoilt for choice if you want to try something new. Members also have access to a packed timetable of gym classes designed to help you get the most from each visit when you're strapped for time. Whatever your reason for looking for a new gym, PureGym Lichfield has everything you need. 

The gym is next to Lidl on the Imperial Retail Park, which is on Eastern Avenue. You can park for free* outside the gym or jump on the 810, 812 or 822 bus to and from the retail park.

Inside the gym

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The team

  • Tom Collier Gym Manager Tom Collier Gym Manager
  • Katarina  Hruskova  Assistant Gym Manager Katarina Hruskova Assistant Gym Manager

So why join?

  • Free parking (parking restrictions may apply, see below for details)
  • No contract
  • Over 220 pieces of state-of-the-art equipment, in a clean, comfortable, safe, friendly and spacious setting
  • Rehydrate with Sports water
  • Dumbbells up to 50KG
  • Free Wi-Fi
  • Over 2 Floors
  • Olympic weightlifting platform
  • Functional RIG
  • Plate loaded kit available
  • Fully air conditioned for your comfort
  • Changing facilities available
  • Free initial exercise induction
  • Personal trainers available

Get more with a
Plus membership

All the benefts of a
Core membership plus:

  • Bring a guest 4 times a month
  • Freeze your membership anytime
  • Bigger discounts on brands
  • Multi Gym Access

Choose Plus for just £24.99
View all membership options

We've got you covered

Enjoying new and effective ways to train isn't an issue at PureGym Lichfield as we've added a wide array of kit including cardio machines, free weights kit and a functional area.

Group exercise classes

Whatever your reason for joining, we've got a gym class to help. From Pump and Bootcamp to Circuits, the classes are led by inspirational instructors and most are included in your membership. 

Contract-free memberships

One of the reasons our 1 million members in our 240+ gyms choose PureGym is our contract-free memberships, which give them the freedom to stop at any time.

How to join

If you're shopping for a gym membership and PureGym Lichfield sounds like the gym for you, we'd love to have you! Simply head to our online joining page and fill out your details. We'll then send you your unique PIN so you can access the gym straight away.

How to find us

You'll find PureGym Lichfield in the ten-acre Imperial Retail Park, which is next to Lichfield City Football Club.

From Lichfield City Centre

- Follow A5127 (Trent Valley Rd) to Trent Valley Island

- Take the third exit on the left onto Eastern Avenue

- Imperial Retail Park is on your right (0.3miles)

From A38

- Take the exit onto A5192 (Eastern Avenue)

- Turn left onto Cappers Lane

- At the roundabout, take the second exit onto Cappers Lane (straight on)

- At the next roundabout, take the third exit onto Eastern Avenue

- Imperial Retail Park is on the right (0.3miles)

From A51

- As you turn onto A5192 (Eastern Avenue) Imperial Retail Park is on your left after 2.1 miles.

The gym is next to Lidl in the far corner and you can park for free in the onsite car park where disabled bays are available. *Parking restrictions may apply. Please check in the car park before you enter the gym. PureGym is not responsible for any parking fines.

By bus, there's a regular service from bus numbers 810, 812 and 822 to the 'Hermes Road' stop on Eastern Avenue from 7am to 6.20pm. 

There are also bike racks outside the gym.

Lichfield gym reviews

Rated 4 out of 5 by from Great gym Thought groups had to be family bubbles. So much for COVID rules
Date published: 2020-12-29
Rated 3 out of 5 by from Staff not following Covid guidelinea I’ve spoken to 2 of you staff regarding the high number of groups working out together and members not wiping machines. The staff just shrugged and said there’s nothing they can do but will tell senior staff. I even saw 1 staff member using equipment themselves and not wiping it down. I’ve spoken to the groups of young lads training together (today there was a group of 6!) and they just shrugged and said no one tells them not to so why not.
Date published: 2020-12-24
Rated 5 out of 5 by from Clean, quiet, safe. Great experience. Looking forward to going back. Saw everyone wiping down equipment after use.
Date published: 2020-12-23
Rated 2 out of 5 by from “Unlimited” sports water I didn’t want to leave a review, but there isn’t from what I can see, a feedback or suggestions box around the gym. Also, the emails are not monitored, as I’ve never received a reply. The comment I would like to make is regarding the sports water. I understand that it’s not going to be an endless supply, as people would take advantage and fill up multiple bottles and leave the gym with it. However, the machine dispenses 500ml and then you can not refil your bottle again for a further 20 minutes. This isn’t ideal if you are going to do cardio. Surely the machine would be better if you could use it twice so that you get 1 litre of water, and then you get a 20 minute “cool down” period as the machine calls it?
Date published: 2020-12-19
Rated 4 out of 5 by from Pretty decent Decent gym for the cost. Could definitely use with a hack squat machine though. Other gyms like this gym have had a sauna in them, all be it a small one, but a small one is better than nothing. Any chance this could be looked into?
Date published: 2020-12-16
Rated 4 out of 5 by from Clean and good range of equipment Good range of equipment, well marked out given COVID circumstances.
Date published: 2020-12-14
Rated 5 out of 5 by from Good will be using it a lot The gym had a good choice of equipment very clean and very friendly
Date published: 2020-12-13
Rated 4 out of 5 by from Safe and spacious There's good space between each piece of equipment and lots of antibacterial. My only concern is that people are moving about without masks on.
Date published: 2020-12-09
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